The founder of Biza cocktails is Kris Deodato. He is the visionary behind the brand and is responsible for bringing the concept to life. Kris has a passion for mixology and a deep appreciation for music, which inspired him to create Biza cocktails.
Kris is not just a regular mixologist, he is a true expert sommelier and brewer. His knowledge and expertise in the world of beverages is extensive, and he brings that expertise to Biza cocktails. He understands the intricacies of flavor profiles and knows how to create a balanced and delicious drink.
But Kris is not just a technical expert, he is also an artist. He sees cocktails as a form of expression and believes that they can evoke emotions and create experiences. This belief is what led him to incorporate music into the Biza cocktails brand.
Music is a powerful tool that can connect people on a deep level. It has the ability to transport us to different times and places, and it can evoke a wide range of emotions. Kris wanted to harness the power of music and use it to enhance the drinking experience.
This is where the interactive element of Biza cocktails comes in. Each Biza cocktail is paired with a specific song that complements its flavor profile and enhances the overall drinking experience. Customers can scan a QR code on the can to access the playlist and listen to the curated songs while enjoying their drink.
This interactive approach not only adds a unique and memorable element to the brand, but it also creates a deeper connection between the consumer and the product. It allows people to engage with Biza cocktails on a more personal level and creates a sensory experience that goes beyond just taste.
Kris's vision for Biza cocktails goes beyond just creating a great tasting canned cocktail. He wants to create a brand that resonates with people and brings them joy. By incorporating music into the brand, he has found a way to do just that.
Kris Deodato is the founder of Biza cocktails and is the driving force behind the brand's unique approach to the canned cocktail craze. His expertise in mixology, passion for music, and desire to create memorable experiences have all come together to create a truly innovative and exciting brand.