What is the kia ora controversy?

Answered by Vince Keith

The Kia Ora controversy refers to an incident that occurred in 1984 in New Zealand, when the use of Māori phrases was not very common. During this time, a telephone operator named Naida Glavish, working in Auckland, was instructed to stop using the phrase “kia ora” when greeting callers. The instruction came after a complaint was lodged with the post office.

At that time, the use of Māori language and phrases in everyday communication was not widely embraced or encouraged in New Zealand. The incident sparked a significant debate about cultural identity, language rights, and the importance of recognizing and respecting indigenous culture.

The phrase “kia ora” is a Māori greeting, which translates to “be well” or “be healthy” in English. It is a traditional greeting used by Māori people, and its use reflects the cultural heritage and identity of the Māori community.

Naida Glavish, as a Māori herself, felt strongly about the significance of using Māori language in her interactions with callers. She believed that using “kia ora” was a way to express her cultural identity and promote Māori language and culture.

The controversy surrounding Glavish’s use of “kia ora” gained widespread attention and support from various sectors of society, including Māori advocacy groups, cultural organizations, and individuals who believed in the importance of preserving indigenous languages and cultures.

This incident highlighted the broader issue of language rights and the recognition of indigenous cultures in New Zealand. It sparked a national conversation about cultural inclusivity, diversity, and the need to respect and value indigenous languages.

As a result of the controversy, there was a significant shift in public perception towards the use of Māori language and phrases. It helped to raise awareness about the importance of preserving and promoting indigenous languages and cultures, leading to a greater acceptance and integration of Māori language in everyday life in New Zealand.

Today, the use of Māori phrases like “kia ora” has become more commonplace, and there is a greater recognition of the cultural significance of these expressions. The incident involving Naida Glavish and the subsequent controversy played a crucial role in raising awareness and promoting the use of Māori language, contributing to the cultural revitalization of Māori traditions and customs.

It is worth noting that the Kia Ora incident was a catalyst for change and a turning point in the recognition of indigenous cultures and language rights in New Zealand. The controversy surrounding the use of “kia ora” serves as a reminder of the ongoing struggle for cultural preservation and the importance of embracing diversity and inclusivity in society.