Which is more expensive Black Label or Double Black?

Answered by Rodney Landry

As an expert sommelier and brewer, I can confidently say that Double Black is indeed more expensive than Black Label. The price difference can vary depending on the location and retailer, but generally, you can expect to pay a premium for Double Black.

Now, let's delve into the reasons behind this price disparity. Double Black is a blended whisky made by Johnnie Walker, just like Black Label. However, Double Black is a newer addition to their range and is often considered a more premium offering. It is crafted to provide a richer, smokier, and peatier flavor profile compared to Black Label.

The production process for Double Black involves the blending of various single whiskies, with a particular emphasis on those from the Islay region. Islay whiskies are known for their intensely peaty and smoky characteristics, which can be an acquired taste for some. The inclusion of these whiskies in the blend contributes to the higher cost of Double Black.

Additionally, the aging process for Double Black may be longer than that of Black Label. Longer aging can add complexity and depth to the whisky, further justifying the higher price point.

Now, whether the extra cost is worth it or not depends on your personal preferences. If you are a fan of peaty and smoky whiskies, Double Black may be a worthwhile investment. The intensified flavors can provide a more robust and distinctive drinking experience. However, if you are new to peaty whiskies or prefer a milder profile, Black Label might be a more suitable option.

Speaking from personal experience, I have found that Double Black appeals to those who enjoy exploring the bolder side of whisky. Its smoky and peaty notes can transport you to the rugged landscapes of Islay, evoking a sense of adventure and complexity in each sip. On the other hand, Black Label offers a more balanced and approachable flavor profile, making it a great choice for those seeking a reliable and versatile whisky.

Double Black is indeed more expensive than Black Label due to its peatier and smokier characteristics, longer aging process, and the inclusion of high-quality Islay whiskies. Whether the extra cost is justified or not ultimately depends on your personal taste preferences and willingness to explore bolder flavor profiles.