The Rhinegeist brewery, as it is known today, was once the site of Christian Moerlein's packaging hall. This former 250,000 square foot space holds a rich history within the brewing industry. The name “Rhinegeist” itself is a clever combination of two elements that pay homage to the brewery's location and the area's German heritage.
The first part of the name, “Rhine,” references the Over-the-Rhine neighborhood where the brewery is located. Over-the-Rhine has a long-standing history as a vibrant brewing district in Cincinnati, Ohio. The neighborhood got its name from the German immigrants who settled there in the 19th century, as the Ohio River reminded them of the Rhine River in Germany. Today, Over-the-Rhine is a cultural hub, known for its historic architecture and trendy atmosphere.
The second part of the name, “Geist,” is a nod to the area's German heritage and symbolizes the revival of brewing in the area. “Geist” translates to “ghost” in German, and it serves as a reminder that the brewing industry in Over-the-Rhine had dwindled over the years but was now making a spirited comeback. The name also hints at the ghostly echoes of the past, evoking a sense of history and tradition.
The choice to name the brewery Rhinegeist was a deliberate and thoughtful one. It not only reflects the physical location and cultural heritage of the area but also captures the essence of the brewery's mission to revive and celebrate the brewing traditions of Cincinnati.
As an expert sommelier and brewer, I have witnessed firsthand the power of a well-chosen name and the impact it can have on a brand. The Rhinegeist brewery has effectively captured the spirit of the Over-the-Rhine neighborhood and its brewing history through its name. It serves as a reminder of the rich brewing heritage of the area and the resurgence of craft beer in Cincinnati.
The Rhinegeist brewery was once the packaging hall of Christian Moerlein, a historic brewery in Cincinnati. Today, it stands as a symbol of the revitalization of the brewing industry in Over-the-Rhine, paying homage to the area's German roots and the brewing traditions that have shaped the neighborhood's identity.