Giffard Liqueurs and Syrups is owned by Edith Giffard, a passionate individual with a deep-rooted connection to the company. As the owner, Edith Giffard has played a significant role in the success and growth of the brand.
Edith Giffard's ownership of Giffard Liqueurs and Syrups is not just a business venture; it is a family legacy that she embraces wholeheartedly. Edith is the fifth generation of her family to be involved in the company, which was first established in 1885 by her great-great-grandfather, Emile Giffard.
Growing up, Edith was immersed in the world of liqueurs and syrups, learning about the craftsmanship and dedication that goes into creating these products. She developed a genuine appreciation for the art of flavor and the importance of quality ingredients. This upbringing undoubtedly influenced her decision to take ownership of the company.
Edith's personal experiences and knowledge have been invaluable in shaping the direction of Giffard Liqueurs and Syrups. She has a deep understanding of the brand's history, values, and traditions, which she combines with her own innovative ideas and vision for the future.
As the owner, Edith Giffard is not just a figurehead but an active participant in the day-to-day operations of the company. She is involved in all aspects of the business, from product development and sourcing ingredients to marketing and distribution. Her hands-on approach ensures that the brand maintains its high standards and continues to evolve in a rapidly changing market.
One of the things that sets Edith Giffard apart as an owner is her commitment to sustainability. She has implemented various initiatives to reduce the company's environmental impact, such as using locally sourced ingredients and implementing eco-friendly production processes. This dedication to sustainability aligns with her personal values and ensures that Giffard Liqueurs and Syrups remain a responsible and forward-thinking brand.
Edith Giffard's ownership of Giffard Liqueurs and Syrups is a testament to her passion for the industry, her commitment to quality, and her desire to honor her family's legacy. Her personal involvement and dedication to the brand's values make her an integral part of the company's continued success.