The McBride sisters, who are the founders of the McBride Sisters Collection, have recently purchased their first-ever vineyard in the Carneros region of Napa and Sonoma counties. This is a significant milestone for the sisters, as they have been in the wine business for eighteen years and this acquisition marks their entry into vineyard ownership.
The McBride sisters have been at the forefront of producing fast-growing wine brands, such as Black Girl Magic, from their headquarters in Oakland. Their success in the wine industry has been commendable, considering the challenges they have faced as women of color in a predominantly white and male-dominated industry.
For nearly two decades, the McBride sisters have been sourcing grapes from various vineyards to create their wines. This allowed them to focus on crafting their unique blends and establishing their brand without the burden of vineyard ownership. However, the recent purchase of a vineyard signifies a new chapter for the McBride Sisters Collection.
Owning a vineyard is a significant step for any winery, as it provides control over the entire winemaking process from grape to bottle. By owning a vineyard, the McBride sisters can now have a direct hand in the cultivation of the grapes, ensuring the quality and consistency of their wines. This level of control over the production process is crucial for maintaining the integrity of their brand and delivering exceptional wines to their customers.
The choice of the Carneros region in Napa and Sonoma counties for their vineyard is notable. Carneros is renowned for its cool climate, which is ideal for growing grapes used in sparkling wines and Chardonnay. The McBride sisters' decision to purchase a vineyard in this region suggests their commitment to producing high-quality wines that showcase the unique characteristics of the area.
The acquisition of a vineyard is not just a business decision for the McBride sisters; it is also a personal achievement. As women of color, breaking into the wine industry and establishing their brand has been a journey filled with obstacles and challenges. The purchase of a vineyard represents their resilience and determination to succeed in an industry that has historically been exclusive and homogeneous.
The McBride sisters' purchase of their first-ever vineyard in the Carneros region of Napa and Sonoma counties is a significant milestone for their brand and a testament to their dedication to producing exceptional wines. The vineyard ownership allows them to have greater control over their production process and further solidifies their position as trailblazers in the wine industry. It is an inspiring story of perseverance and achievement, and I look forward to seeing the McBride Sisters Collection continue to thrive in the years to come.