Does New Belgium own Blue Moon?

Answered by Jesse Garza

As an expert sommelier and brewer, I can confidently say that New Belgium does not own Blue Moon. Blue Moon is actually a brand that is owned by MillerCoors, a large company. It is important to note that Blue Moon is not considered a craft but rather a beer produced by a larger brewery.

Craft brewing has gained significant popularity in recent years, with consumers seeking out unique and artisanal beers that are often produced by smaller, independent breweries. These craft breweries pride themselves on their creativity, quality ingredients, and attention to detail in the brewing process. However, Blue Moon does not fall into this category.

In terms of ownership, Blue Moon remains a wholly owned subsidiary of MillerCoors. This means that while Blue Moon may have its own distinct branding and marketing, it is ultimately controlled and operated by the larger parent company. This is quite common in the beer industry, as larger breweries often acquire smaller brands to diversify their product offerings and appeal to a wider range of consumers.

I must admit that personally, I have enjoyed a Blue Moon beer on occasion. Its refreshing and citrusy flavor profile makes it a popular choice, especially during the summer months. However, I also appreciate the craftsmanship and innovation found in many craft beers.

Craft breweries often experiment with different ingredients, brewing techniques, and flavor combinations to create unique and exciting beers. This level of creativity and passion is something that can be truly appreciated by beer enthusiasts.

While Blue Moon may not fit the traditional definition of a , it still has its place in the beer market. It offers a more accessible and approachable option for those who may not be as familiar with the world of craft brewing. It can be a gateway beer, introducing people to a wider range of flavors and styles.

New Belgium does not own Blue Moon. Blue Moon remains a subsidiary of MillerCoors, a larger brewing company. While Blue Moon is not considered a craft beer, it still has its own following and offers a different experience compared to craft beers. Craft brewing continues to thrive and innovate, offering beer enthusiasts a diverse range of options to explore and enjoy.