Dave Phinney sold The Prisoner wine brand for $285 million in 2016. This was a significant deal that showcased the immense success and popularity of the brand. The Prisoner had gained a cult following and had become highly sought after in the wine industry.
As a sommelier and brewer, I have witnessed firsthand the impact that The Prisoner had on the wine world. The wine was known for its bold and unique blend, which captivated wine enthusiasts and critics alike. The success of The Prisoner can be attributed to Phinney's innovative approach to winemaking and his ability to create a distinct and memorable product.
The sale of The Prisoner for such a substantial amount speaks volumes about its market value and the recognition it had garnered. The brand had become synonymous with quality and luxury, and it had built a loyal customer base over the years.
Additionally, Phinney sold his Locations brand to Gallo two years later, although the specific amount of the deal was not disclosed. These successful sales demonstrate Phinney's ability to create and market wine brands that resonate with consumers and attract significant attention from major players in the industry.
The sale of The Prisoner for $285 million was a testament to its immense success and the impact it had made in the wine world. This sale, along with Phinney's other lucrative deals, solidified his position as a notable figure in the wine industry and showcased his talent for creating and selling highly sought-after wine brands.