What beer is sold at NFL games?

Answered by Michael Blake

As an expert sommelier and brewer, I can tell you that the selection at NFL games is quite diverse. However, there are a few key players that dominate the market and are commonly found at stadiums across the country.

Coors Light, Miller Lite, and Bud Light are the three largest beer advertisers during the NFL Championship game. These brands have long-standing partnerships with the NFL and invest heavily in advertising during the game to gain exposure for their products.

Coors Light, known for its iconic silver can, is a popular choice among football fans. It is a light that is crisp, refreshing, and easy to drink. The brand often highlights its cold-activated can, which turns blue when the beer is chilled to the perfect temperature. This marketing tactic appeals to sports fans who enjoy ice-cold beverages while watching the game.

Miller Lite, on the other hand, positions itself as the original light beer. It has a slightly stronger flavor compared to Coors Light, but still maintains a smooth and easy-drinking profile. Miller Lite often emphasizes its low-calorie content, appealing to those who want to enjoy a beer without compromising their waistline. It is a popular choice for tailgating and stadium drinking due to its light and refreshing nature.

Bud Light, a brand under the Anheuser-Busch umbrella, is arguably the most well-known beer in the United States. It is a light lager that is known for its crisp and clean taste. Bud Light has a wide range of marketing campaigns, often featuring popular celebrities and athletes. Its association with the NFL has solidified its presence at football games across the country. Bud Light also offers various flavored versions, such as Bud Light Lime and Bud Light Orange, to cater to different consumer preferences.

While Coors Light, Miller Lite, and Bud Light may dominate the beer market at NFL games, it's important to note that there are other beer options available as well. Craft breweries have been gaining popularity in recent years, and many stadiums now offer a selection of local craft beers alongside the big-name brands. This allows fans to support local businesses and enjoy a wider variety of beer options.

In addition to the major beer brands, you may also find other popular domestic beers such as Budweiser, Michelob Ultra, and Corona at NFL games. Import beers like Heineken and Stella Artois are also commonly available.

The beer selection at NFL games is diverse, catering to a wide range of tastes and preferences. Whether you prefer a light and refreshing lager or a bold and flavorful craft brew, you're likely to find something that suits your palate at the stadium. So, grab a cold one, cheer on your favorite team, and enjoy the game!