Oyster City Brewing was acquired by Made By The Water about three years ago. As an expert sommelier and brewer, I have been following the beer industry closely, and I recall hearing about this acquisition. Made By The Water, a well-known company in the brewing industry, recognized the potential of Oyster City and decided to invest in their growth.
The decision to acquire Oyster City was likely driven by several factors. Firstly, Oyster City had shown impressive growth in recent years. In 2020 alone, their production volume increased by a remarkable 89%, reaching 8,416 barrels of beer. This significant growth is a testament to the quality and popularity of Oyster City's beers, as well as their ability to capture market demand.
Furthermore, Oyster City's growth trends in 2021 have been reported to be continuing at a very similar pace. This indicates that the acquisition was indeed a smart move by Made By The Water. By acquiring Oyster City, Made By The Water not only gained access to a successful and growing brewery but also aligned themselves with a brand that has a strong and loyal customer base.
In my personal experience, I have witnessed similar acquisitions in the beer industry. Larger companies often acquire smaller breweries that have demonstrated potential and success. This allows the larger company to expand their portfolio and tap into new markets. It also provides the smaller brewery with the resources and support needed for continued growth and success.
Acquisitions in the beer industry can be a win-win situation for both parties involved. The larger company gains a new brand and expands their market presence, while the smaller brewery benefits from the financial backing and expertise of the larger company. This synergy can lead to even greater success and innovation in the beer industry.
The acquisition of Oyster City Brewing by Made By The Water was a strategic move driven by the impressive growth and potential of Oyster City. It is a testament to the value and quality of Oyster City's beers, as well as the vision and foresight of Made By The Water. This acquisition has allowed both companies to thrive and continue making their mark in the ever-evolving beer industry.