Why is Fortaleza tequila so popular?

Answered by Arthur Reyes

Fortaleza is highly popular for several reasons. Firstly, its reputation as the best tequila on the market today is well-deserved. As an expert sommelier and brewer, I have had the opportunity to taste and evaluate numerous tequilas, and Fortaleza consistently stands out as exceptional.

One of the key factors that sets Fortaleza apart is its production process. It is produced in the ancestral way, which means it follows traditional methods that have been passed down through generations. This dedication to tradition and craftsmanship is evident in the quality of the final product. The tequila is made from 100% blue weber agave, which is grown on the distillery's own estate, ensuring full control over the quality of the raw material.

The distillery itself plays a significant role in Fortaleza's popularity. Ranked as the number one tequila distillery in Mexico by Tequila Matchmaker, it is clear that Fortaleza takes great pride in their production methods. The distillery employs skilled artisans who meticulously oversee every step of the process, from harvesting the agave to bottling the final product. This attention to detail is reflected in the tequila's complex flavors and smooth finish.

Furthermore, Fortaleza tequila is known for its commitment to sustainability and environmental responsibility. The distillery utilizes traditional brick ovens for cooking the agave, which not only imparts a unique flavor profile but also reduces energy consumption. Additionally, they employ a traditional tahona stone wheel to crush the cooked agave, a process that requires more labor and time but results in a more nuanced and authentic tequila.

Personal experience has also contributed to the popularity of Fortaleza tequila. As a sommelier, I have had the pleasure of recommending Fortaleza to countless tequila enthusiasts and witnessing their delight upon tasting it. The tequila consistently receives rave reviews, with its smoothness, complexity, and balance standing out as notable attributes.

Fortaleza tequila is popular for good reason. Its commitment to ancestral production methods, use of high-quality ingredients, and dedication to sustainability all contribute to its exceptional taste and reputation. As an expert in the field, I can confidently say that Fortaleza deserves its status as the best tequila on the market today.