When it comes to brewing the perfect beer, one of the most important ingredients is water. And for Coors, that means using the pristine waters of the Rocky Mountains. Coors has a long-standing tradition of brewing its iconic American lager with Rocky Mountain spring water, a practice that dates back to 1873.
The company has always prided itself on the quality of its water, which is sourced from the Clear Creek Watershed in Colorado. This watershed plays a crucial role in providing the water needed to brew Coors beer, particularly at their Golden Brewery.
To ensure the continued availability of clean and fresh water, Coors has been an active participant in the Clear Creek Watershed Foundation (CCWF) since its inception in 1997. This organization is dedicated to improving water quality and protecting the watershed. By taking part in collective action efforts, Coors is able to contribute to the preservation of the watershed and ensure the sustainability of their water source.
But what about the recent news that Coors Light may have been brewed elsewhere? It's true that the company has introduced a new product called Coors Rocky Mountain Sparkling Water. This nonalcoholic beverage will be available in select markets, including Colorado, Arizona, and Northern California.
While Coors is diversifying its product offerings, rest assured that the beer itself is still brewed with the same Rocky Mountain spring water. The introduction of Coors Rocky Mountain Sparkling Water does not impact the use of this high-quality water in their beer brewing process.
The use of Rocky Mountain spring water is a key part of Coors' commitment to quality and tradition. It's a testament to their dedication to brewing beer that not only tastes great but also uses the best ingredients available.
So the next time you crack open a can of Coors, remember that the water used in that refreshing brew comes from the majestic Rocky Mountains. It's a testament to the company's long-standing commitment to quality and their role in preserving the environment. Cheers to that!
Where Does Coors Water Come From?
Coors water primarily comes from the Clear Creek Watershed in Colorado, USA. The Clear Creek Watershed Foundation (CCWF) is an organization that has been working to improve water quality in this watershed since 1997. As part of the CCWF, Molson Coors actively participates in collective action efforts to protect and enhance the water quality in the Clear Creek Watershed.
The Clear Creek Watershed is crucial for the Golden Brewery, which is owned by Molson Coors. The brewery relies on the water from this watershed to produce its beer. By being involved in the CCWF, Molson Coors demonstrates its commitment to sustainable water management and ensuring the long-term health and quality of the water resources it depends on.
Being a part of the CCWF allows Molson Coors to contribute to the preservation and restoration of the Clear Creek Watershed. This collective action approach involves various stakeholders, including government agencies, local communities, and other businesses, working together to address water quality issues and implement sustainable practices.
By actively participating in the CCWF, Molson Coors demonstrates its dedication to environmental stewardship and responsible water usage. The company recognizes the importance of protecting the water sources it relies on and strives to make positive contributions to the overall health of the Clear Creek Watershed.
Is Coors Made With Spring Water?
Coors is indeed made with spring water. According to the promotional materials provided by the company, Coors has been brewing its iconic American lager with Rocky Mountain spring water since 1873. This means that the water used in the brewing process is sourced from natural springs found in the Rocky Mountains.
Using spring water in the brewing process is often considered advantageous as it is typically clean and free from contaminants. Additionally, spring water can add unique mineral characteristics to the beer, which can contribute to its overall flavor profile.
In the case of Coors, the use of Rocky Mountain spring water has become part of the brand's identity and is often highlighted as a key ingredient in their brewing process. This emphasis on using spring water is seen as a way to differentiate themselves from other beer brands and to appeal to consumers who are looking for a beer that is made with high-quality, natural ingredients.
Coors is made with Rocky Mountain spring water, which has been a part of their brewing process since 1873. This use of spring water is seen as a way to provide a unique flavor profile and to highlight the brand's commitment to using natural and high-quality ingredients.
Conclusion
Coors water plays a pivotal role in the brewing process of Coors beverages, including their iconic American lager. Since 1873, Coors has prided itself on using Rocky Mountain spring water to create their refreshing and high-quality beers. This commitment to using clean and fresh water is not only essential for the taste and consistency of their products but also reflects their dedication to environmental sustainability.
Coors recognizes the importance of preserving and protecting the Clear Creek Watershed, which feeds their Golden Brewery in Colorado. By actively participating in the Clear Creek Watershed Foundation and supporting its collective action efforts, Coors demonstrates their commitment to improving water quality and ensuring the long-term sustainability of the watershed.
However, it is important to note that while Coors water is a vital ingredient in their brewing process, the recent introduction of Coors Rocky Mountain Sparkling Water provides consumers with a non-alcoholic alternative. This new product expands Coors' reach beyond the beer market, offering consumers a refreshing and sparkling beverage option.
Coors' use of Rocky Mountain spring water showcases their heritage and commitment to quality, while their involvement in water conservation efforts demonstrates their responsibility as an environmentally conscious company. Whether you're enjoying a Coors beer or trying their new sparkling water, you can be assured that the water used in their products is sourced from the pristine Rocky Mountains, providing a taste of nature in every sip.
