Budweiser Offers Millions in Prizes with ‘Live Like a King’ Sweepstakes

Budweiser, one of the largest manufacturers in the world, has launched a new promotional campaign known as “Live Like a King” to celebrate its 143rd anniversary. As part of the campaign, Budweiser has hidden 10,000 golden cans in 24-can packs of beer, giving customers a chance to win a grand prize of $1 million.

The golden cans are part of a limited edition packaging design that features a regal theme, with a crown and the words “Live Like a King” written in bold letters. The cans are randomly distributed throughot the United States, and anyone who finds a golden can could potentially become a millionaire.

To participate in the sweepstakes, customers need to snap a photo of themselves with the golden can and post it on social media using the hashtag #GoldenCanSweeps and tagging @budweiserusa. The contest runs until September 22, and the winner will be announced a few weeks later.

Budweiser's “Live Like a King” campaign is not the first of its kind. The company has a history of launching promotional campaigns that offer unique prizes and experiences to its customers. In 2017, Budweiser launched a campaign called “Budweiser Dream Goal,” which offered soccer fans a chance to win a trip to the 2018 FIFA World Cup in Russia.

The golden can sweepstakes is a creative way for Budweiser to celebrate its 143rd anniversary and engage with its customers. The campaign has generated a lot of buzz on social media, with many customers sharing photos of their golden cans and expressing their excitement about the possibility of winning $1 million.

Budweiser's golden can sweepstakes is a fun and exciting way for the company to celebrate its anniversary and engage with its customers. With a grand prize of $1 million up for grabs, customers have a chance to turn their love for beer into a life-changing fortune. So, next time you crack open a cold one, make sure to check for that golden can – it could be your ticket to a million-dollar payday.

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What Happens If I Find A Gold Budweiser Can?

If you happen to find a gold Budweiser can, you can potentially win a million-dollar grand prize. All you need to do is post an image of the can correctly to be eligible for the prize. The promotion requires participants to find or create a golden can, which can be done by purchasing specially marked packs of Budweiser. Once you have the golden can, you need to take a clear photo of it and post it on social media with the hashtag #GoldenCan. The image must be posted on eithr Twitter, Instagram, or Facebook, and it must be visible to the public. If you follow these guidelines and your post is selected, you may be the lucky winner of the grand prize of one million dollars.

How Much Is A Budweiser Gold Can Worth?

The value of a Budweiser gold can is dependent on the specific promotion or contest associated with it. In some cases, finding a gold can may result in a prize or reward, such as a chance to win $1 million. However, the can itself does not have a set monetary value. It is important to check the rules and regulations of any promotion or contest to understand the potential value associated with finding a gold can.

Who Won The Budweiser Gold Can?

The winner of Budweiser's “King of Bud” contest, which involved finding a gold can in specially marked packs of Budweiser and submitting a photo of it, was Paul Castro. As the winner, he received a $50,000 cash prize and the title of “King of Bud.” Castro is from Swansea, a town in Massachusetts.

How Many Golden Cans Did Budweiser Make?

Budweiser made a total of 10,000 golden cans as part of their “Live Like a King” sweepstakes. These golden cans were hidden in 24-can packs of beer, with the aim of encouraging customers to buy more of the product in order to get a chance to win a prize. The golden cans were a limited edition, and were designed to be a rare and valuable item for collectors and fans of the brand. The idea behind the promotion was to create excitement and buzz around the brand, while also driving sales and increasing brand loyalty.


The Budweiser Gold Can sweepstakes offers beer lovers a chance to win big. With 10,000 golden cans hidden in 24-can packs, consumers have the opportunity to win a million-dollar grand prize by simply posting a photo of their golden can. This exciting promotion is a great way for Budweiser to engage with their loyal customers and create buzz around their brand. Whether you're a die-hard Budweiser fan or just love a good sweepstakes, be sure to keep an eye out for those elusive golden cans and take your shot at becoming a millionaire.

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Thomas Ashford

Thomas Ashford is a highly educated brewer with years of experience in the industry. He has a Bachelor Degree in Chemistry and a Master Degree in Brewing Science. He is also BJCP Certified Beer Judge. Tom has worked hard to become one of the most experienced brewers in the industry. He has experience monitoring brewhouse and cellaring operations, coordinating brewhouse projects, and optimizing brewery operations for maximum efficiency. He is also familiar mixology and an experienced sommelier. Tom is an expert organizer of beer festivals, wine tastings, and brewery tours.