Rolling Rock Latrobe is a historic beer brand that has been around for nearly 70 years. It was founded and brewed by the Latrobe Brewing Company until it was sold to Anheuser-Busch in 2006. This famous beer is best known for its distinct green packaging, featuring a pony on every bottle or can.
Since its inception, Rolling Rock Latrobe has gone through many changes of ownership. In 1987, Labatt Brewing Company purchased the brand and in 1995, Interbrew (now InBev) acquired it. Since then, it has remained on the block and sales have continually declined over the years.
Rolling Rock Latrobe is currently facing shortages of materials used to make their glass bottles as well as shipping issues which may be contributing to the decline in sales. Other big brands such as Budweiser and Bud Light are also facing similar issues.
Despite this setback, Rolling Rock Latrobe remains one of the most popular beers with a rich history and an iconic look that has been enjoyed by generations of beer drinkers. The brand's unique flavor profile makes it a favorite among craft beer lovers who appreciate its quality and consistency.
So whther you're a fan of classic beers or just looking for something new to try, give Rolling Rock Latrobe a chance! You won't be disappointed!
The Departure of Rolling Rock From Latrobe
Rolling Rock officially left Latrobe Brewing Company in 2006 when it was sold to Anheuser-Busch. Latrobe had been brewing Rolling Rock for nearly seventy years before the sale, and it had become a well-known beer thanks to its iconic green packaging and pony logo. The transition happened fairly quickly, with Anheuser-Busch taking control of Rolling Rock shortly after the sale.
Is Rolling Rock Beer Still Being Produced?
Yes, Rolling Rock beer is still being brewed, although it is now produced in Newark, New Jersey instead of Latrobe, Pennsylvania. Anheuser Busch purchased the brand and moved the production facility to Newark in 2007. The flavor and character of the beer remain unchanged and it continues to be a solid and unpretentious brew that pairs well with good company.
The Quality of Rolling Rock Beer
Yes, Rolling Rock is a quality beer. Its time-honored recipe uses only the finest malted barley and blend of hops, creating a classic American lager with a distinctive, full-bodied taste. The craftsmanship and heritage of Rolling Rock are also widely respected, making it a top choice for beer drinkers looking for an enjoyable experience. The green bottle is also a recognizable sign of quality that many people recognize and appreciate.
Conclusion
In conclusion, Rolling Rock Latrobe has had a long and winding history. It was originally brewed and owned by the Latrobe Brewing Company for nearly seventy years before being sold to Anheuser-Busch in 2006. Since then, it has been passed through multiple beer companies and is currently owned by InBev. Unfortunately, the brand has seen a decrease in sales over the last few years due to shortages of materials used to make the glass bottles and shipping issues. Despite this, Rolling Rock Latrobe remains on the market today, although it is unclear what its future may hold.
