The term “house wine” refers to a wine that is sold by a restaurant or establishment without being specifically named on the wine list. It is typically offered at a lower price compared to other wines listed on the menu. House wines are commonly chosen by the establishment as a representation of their taste and style, and they are often selected to pair well with the cuisine served.
The concept of a house wine can vary depending on the establishment. Some restaurants may have a single house wine, while others may offer a selection of red, white, and possibly rosé options. The specific wine chosen to be the house wine can also vary, and it is often a decision made by the sommelier or wine director in collaboration with the chef.
One of the reasons why house wines are offered at a lower price is to provide an accessible and affordable option for customers. These wines are often chosen for their versatility and ability to pair well with a range of dishes. They are meant to be enjoyed by a wide range of customers, from casual diners to wine enthusiasts.
As a sommelier, I have often been involved in the selection process of house wines for restaurants. It is a task that requires careful consideration of the establishment's clientele, the cuisine served, and the overall ambiance of the restaurant. We look for wines that are approachable, well-balanced, and can complement a variety of flavors.
When choosing a house wine, we consider factors such as the grape varietal, region, and style. For example, a popular choice for a house red wine might be a medium-bodied, fruit-forward red blend from a well-known wine region. This type of wine tends to have broad appeal and can pair well with a range of dishes, from grilled meats to pasta dishes.
House wines are also often selected based on value for money. Restaurants aim to offer a quality wine at a price that is affordable for their customers. This doesn't mean that the wine is of lesser quality compared to other wines on the list. It simply means that the restaurant has negotiated a good price with the producer or distributor, allowing them to pass on the savings to their customers.
Another benefit of offering a house wine is that it creates a sense of familiarity for customers. Regular patrons of a restaurant may come to appreciate and enjoy the house wine, knowing that it consistently meets their expectations. It becomes a reliable choice, especially for those who may not be as knowledgeable about wine or who simply prefer to stick with what they know and enjoy.
In my experience, house wines can also be a great way for customers to explore and discover new wines. It provides an opportunity to try something different without the pressure of choosing from a lengthy wine list. I have seen many customers who initially order the house wine eventually develop an interest in wine and start exploring other options available.
To sum up, a house wine refers to a wine sold by a restaurant without being specifically named on the wine list. It is typically offered at a lower price and is chosen to represent the establishment's taste and style. House wines are selected based on their ability to pair well with a variety of dishes and offer good value for money. They provide an accessible and familiar option for customers, while also allowing them to explore and discover new wines.