Coconut Cartel is owned by Danielle “La Jefa” and Mike, two individuals who have brought their unique skills and backgrounds together to create a successful international spirits company.
Danielle, also known as “La Jefa,” is the driving force behind Coconut Cartel. She is a true entrepreneur and visionary who has taken our small coconut operation and transformed it into a thriving business. What sets Danielle apart is her ability to think big and make things happen. Before the age of 30, she had already built Coconut Cartel into an internationally recognized brand.
One of Danielle's greatest strengths is her ability to see opportunities where others might not. She has a keen eye for trends and a deep understanding of consumer behavior. This has allowed her to develop innovative and unique products that resonate with customers around the world. Her passion for the business is infectious, and she has built a team of dedicated individuals who share her vision and drive.
Mike, on the other hand, is the connector. With a multicultural background, having grown up between Central America and Miami, he brings a wealth of knowledge and experience to the table. Over the course of 20 years, Mike has explored every inch of Guatemala and El Salvador, immersing himself in the culture and traditions of these countries.
Mike's expertise as a sommelier and brewer is invaluable to Coconut Cartel. He has a deep understanding of the intricacies of flavor profiles and the art of creating exceptional spirits. His experience in the industry has allowed him to establish relationships with local farmers and producers, ensuring that Coconut Cartel sources the highest quality coconuts for our products.
Together, Danielle and Mike make a formidable team. Their complementary skills and shared passion for the business have been instrumental in the success of Coconut Cartel. They have built a brand that is known for its quality, innovation, and commitment to sustainability.
Coconut Cartel's ownership is a testament to the power of entrepreneurship and the ability to turn a small idea into a global success. Through their hard work, dedication, and relentless pursuit of excellence, Danielle and Mike have created a brand that has captured the hearts and taste buds of consumers worldwide.