Tanteo Tequila is truly one-of-a-kind in the industry, and this uniqueness extends to its ownership structure. Unlike many other tequila brands, Tanteo is not owned by a single individual or corporation. Instead, it is owned by a cooperative of over 85 families of agave growers in Juanacatlan, Mexico.
This cooperative ownership structure is quite rare in the spirits industry, and it sets Tanteo apart from its competitors. The families that make up the cooperative are all involved in the cultivation and production of agave, the plant used to make tequila. They have a deep understanding and appreciation for the agave plant, and their expertise and dedication are reflected in the quality of the tequila they produce.
Being owned by a cooperative of agave growers has several advantages for Tanteo. Firstly, it ensures a steady supply of high-quality agave, as the families are intimately involved in the cultivation and harvesting of the plant. This allows Tanteo to maintain control over the entire production process, from field to bottle.
Secondly, the cooperative ownership structure fosters a sense of community and collaboration among the agave growers. They have a shared interest in the success of Tanteo and work together to achieve common goals. This cooperative spirit is reflected in the tequila itself, which is crafted with care and precision.
I had the opportunity to visit the town of Juanacatlan and meet some of the families that make up the cooperative. It was a truly eye-opening experience to see the passion and pride they have for their craft. They shared stories about their families' long history of agave cultivation and the traditions that have been passed down through the generations.
One thing that struck me during my visit was the strong connection between the agave growers and the land. They spoke about the importance of sustainable farming practices and the need to preserve the environment for future generations. This commitment to sustainability is another aspect of Tanteo's ownership structure that sets it apart from other tequila brands.
Tanteo Tequila is owned by a cooperative of over 85 families of agave growers in Juanacatlan, Mexico. This unique ownership structure ensures a steady supply of high-quality agave and fosters a sense of community and collaboration among the growers. It also reflects Tanteo's commitment to sustainability and the preservation of the land. Tanteo's cooperative ownership is a testament to the brand's dedication to producing exceptional tequila.
