Who owns Salon Champagne?

Answered by Arthur Reyes

Salon is currently owned by Champagne Laurent-Perrier. The ownership of Salon has an interesting history, which can be traced back to the unique wartime experience of Bernard de Nonancourt, the late president of Laurent-Perrier.

During its early years, Salon Champagne gained a reputation as the house Champagne at Maxim's, a renowned restaurant in Paris. It quickly became the drink of choice for high society, politicians, and intellectuals of the time. The exquisite quality and limited production of Salon contributed to its exclusivity and desirability among the elite.

In the 1940s, World War II disrupted the production and distribution of Salon Champagne. The Salon estate, located in Le Mesnil-sur-Oger in the Champagne region of France, was occupied by German forces. This led to a halt in production and a period of uncertainty for the future of Salon.

Bernard de Nonancourt, a young French resistance fighter, was captured by the Nazis and sent to a concentration camp. During his time in captivity, he made a promise to himself that if he survived, he would dedicate his life to Champagne. Fortunately, he was liberated by American forces in 1945 and returned to his homeland.

After the war, de Nonancourt joined Laurent-Perrier, a Champagne house founded in 1812, which was struggling to recover from the damages caused by the war. He brought with him a deep appreciation for the art of Champagne-making and a determination to revive the Salon brand.

In 1988, de Nonancourt fulfilled his promise and acquired the Salon Champagne brand. This acquisition allowed Laurent-Perrier to become the custodian of Salon's prestigious heritage and continue its tradition of producing exceptional Champagne.

Under the ownership of Laurent-Perrier, Salon Champagne has continued its focus on producing vintage, single-vineyard Champagnes exclusively from the Grand Cru village of Le Mesnil-sur-Oger. The meticulous craftsmanship and attention to detail in the production process ensure that each bottle of Salon Champagne maintains the unparalleled quality that has made it a symbol of luxury and refinement.

Today, Champagne Laurent-Perrier upholds the legacy of Salon Champagne and continues to produce this prestigious Champagne under the guidance of de Nonancourt's successors. The ownership of Salon by Laurent-Perrier represents a fusion of two esteemed Champagne houses, each with its own rich history and commitment to excellence.

Salon Champagne is currently owned by Champagne Laurent-Perrier, a result of the wartime experiences and dedication of Bernard de Nonancourt. The ownership of Salon by Laurent-Perrier ensures the continuation of its legacy as one of the most esteemed and sought-after Champagnes in the world.