What happened to ancient age bourbon?

Answered by Daniel Conrad

The story of Ancient Age is quite fascinating and involves several ownership changes over the years. Let's dive into the details of what happened to this beloved bourbon brand.

In 1938, the Schenley Company introduced Ancient Age bourbon to the world. It quickly gained popularity and became a beloved choice among bourbon enthusiasts. However, in 1983, the Schenley Company decided to sell the distillery and brand.

This led to the formation of Age International, which took over the production and distribution of Ancient Age. Age International continued to maintain the brand's reputation and quality, ensuring that the bourbon remained a favorite among consumers.

However, in 1991, Age International was acquired by Takara Shuzo, a company known for its expertise in and distilling. Takara Shuzo recognized the value and potential of Ancient Age bourbon and decided to retain the brand.

While Takara Shuzo kept the Ancient Age brand, they made the decision to sell the distillery to another company. This is when Sazerac, an American company with a rich history in bourbon production, entered the picture. Sazerac acquired the distillery and took over the production of Ancient Age bourbon.

Since then, Sazerac has been responsible for producing Ancient Age bourbon, ensuring that the quality and craftsmanship associated with the brand are upheld. Sazerac's expertise and commitment to preserving traditional bourbon-making techniques have made them a fitting custodian of the Ancient Age legacy.

It's worth noting that ownership changes like these are not uncommon in the spirits industry. Brands often change hands, but what remains constant is the passion and dedication of those involved in the production and preservation of the bourbon.

As a sommelier and brewer, I have had the opportunity to taste and appreciate Ancient Age bourbon. Its smoothness, rich flavor profile, and hints of caramel and oak make it a delightful choice for bourbon enthusiasts. The history and story behind the brand only add to its allure, as it has stood the test of time and continues to be enjoyed by bourbon lovers around the world.

Ancient Age bourbon went through a series of ownership changes, starting with the sale of the distillery and brand by the Schenley Company in 1983. Age International was formed to take over production, but in 1991, Takara Shuzo acquired Age International while selling the distillery to Sazerac. Sazerac has since been responsible for producing Ancient Age bourbon, ensuring that the brand's legacy lives on.