Blue Moon Belgian White is a Belgian-style wheat ale that is produced in the United States by MillerCoors and in Canada by Molson Coors. This beer has caused quite a bit of confusion due to its dual identity and the legal battles that have ensued.
To address the question of whether Blue Moon is a Belgian ale, we need to understand what defines a Belgian ale. Belgian ales are known for their unique characteristics and brewing traditions that have been developed over centuries in Belgium. These beers are often made with specific Belgian yeast strains, which contribute to their distinct flavor profiles.
Blue Moon Belgian White is indeed inspired by Belgian-style wheat ales. It is brewed with a combination of malted barley, wheat, and oats, which give it a smooth and creamy texture. The use of unmalted wheat is a common practice in Belgian-style wheat ales, and Blue Moon follows this tradition.
One of the key ingredients in Belgian ales is the yeast. Belgian yeast strains are known for producing a wide range of flavors, including fruity and spicy notes. Blue Moon uses a Belgian-style yeast strain that is carefully selected to mimic the characteristics found in traditional Belgian ales. This yeast strain contributes to the beer's flavor profile, giving it fruity and spicy undertones.
In terms of taste, Blue Moon Belgian White exhibits the classic flavors associated with Belgian-style wheat ales. It has a light and refreshing citrusy flavor, with hints of orange peel and coriander. The beer is often served with a slice of orange to enhance the citrus notes and add a visual appeal.
However, it is important to note that Blue Moon is not brewed in Belgium, which is a significant factor when considering the authenticity of a Belgian ale. The beer is produced in the United States and Canada, using local ingredients and brewing techniques. While Blue Moon aims to replicate the flavors and characteristics of Belgian ales, it may not have the same level of complexity and authenticity as beers brewed in Belgium.
The confusion surrounding Blue Moon's identity as a Belgian ale stems from its marketing and branding. The beer is marketed as “Blue Moon Belgian White,” which can lead consumers to believe that it is a genuine Belgian beer. However, it is crucial to understand that Blue Moon is a brand owned by MillerCoors and Molson Coors, and it is not brewed in Belgium.
The legal disputes and trademark issues surrounding Blue Moon further complicate its identity. In 2012, a class-action lawsuit was filed against MillerCoors, claiming that Blue Moon was falsely marketed as a craft beer. The lawsuit alleged that consumers were misled into believing that Blue Moon was brewed by a small, independent brewery. As a result, MillerCoors settled the lawsuit and made it clear on the packaging that Blue Moon is a product of their brewing company.
While Blue Moon Belgian White is inspired by Belgian-style wheat ales and aims to replicate their flavors, it is not a true Belgian ale. It is brewed in the United States and Canada using local ingredients and brewing techniques. The beer does incorporate a Belgian-style yeast strain and follows certain traditions associated with Belgian ales, but it lacks the authenticity and complexity of beers brewed in Belgium. It is important for consumers to be aware of the branding and marketing surrounding Blue Moon to avoid any misconceptions about its origin.