White Claw is not owned by Budweiser. White Claw is actually owned by Mark Anthony Brands, a Canadian alcoholic beverage company. Budweiser, on the other hand, has its own line of seltzers called Bud Light Seltzer. While both White Claw and Bud Light Seltzer are popular brands in the seltzer market, they are owned by different companies.
As an expert sommelier and brewer, I have been following the rise of the seltzer trend closely. Seltzers have gained immense popularity in recent years, particularly among younger consumers who are seeking lighter and low-calorie alcoholic options. The convenience and refreshing nature of seltzers make them a go-to choice for many people.
According to the report by Evercore ISI, White Claw and Truly, which is owned by Boston Beer, collectively dominate the seltzer market with a whopping 75% market share. This comes as no surprise, as both brands have been at the forefront of the seltzer boom. White Claw, in particular, has become somewhat of a cultural phenomenon, with its distinctive slim can and catchy marketing campaigns.
Bud Light Seltzer, owned by Anheuser-Busch InBev, holds a respectable 9.7% market share, making it one of the top competitors in the seltzer space. Bud Light Seltzer has made a strong entry into the market, leveraging the popularity and brand recognition of Budweiser. They offer a variety of flavors and have been aggressively promoting their seltzers through advertising and sponsorships.
It's interesting to note that while White Claw and Bud Light Seltzer dominate the market, no other seltzer brand has been able to capture more than 3% market share. This indicates the strong hold these two brands have on the seltzer industry, leaving little room for others to make a significant impact.
As a brewer, I have experimented with creating my own seltzer recipes and have witnessed firsthand the growing demand for these light and refreshing beverages. The success of White Claw and Bud Light Seltzer has inspired many craft breweries and larger beer companies to enter the seltzer market with their own offerings.
White Claw is not owned by Budweiser. It is owned by Mark Anthony Brands, while Bud Light Seltzer is owned by Anheuser-Busch InBev. Both brands have experienced tremendous success and dominance in the seltzer market, with White Claw and Truly holding 75% of the market share collectively. Bud Light Seltzer, with its 9.7% market share, is a strong competitor in the seltzer space. The seltzer market remains highly competitive, with few other brands able to make a significant impact.