Grupo Modelo, which is a Mexican brewing company, is the owner of the popular Mexican lager brand, Corona. However, it is important to note that Grupo Modelo itself is owned by Anheuser-Busch InBev, a Belgian-Brazilian multinational beverage and brewing company. Anheuser-Busch InBev is one of the largest beer companies in the world and owns numerous beer brands globally.
I have had the opportunity to taste and explore different variations of Corona throughout my career as a sommelier and brewer. It is fascinating to see how this Mexican lager has gained immense popularity and is exported to over 150 countries worldwide.
Corona is often associated with a laid-back and relaxed beach lifestyle, thanks to its marketing campaigns that showcase the beer being enjoyed in sunny and tropical settings. This branding strategy has played a significant role in making Corona a recognizable and sought-after beer brand across the globe.
Grupo Modelo, being the largest brewer in Mexico, ensures that the production of Corona adheres to high-quality standards. The brewery uses traditional brewing techniques combined with modern technology to create a consistent and enjoyable product.
One of the unique aspects of Corona is the use of clear glass bottles, which allows consumers to see the beer's pale golden color and clarity. However, this can sometimes lead to the beer being more susceptible to skunking, especially when exposed to light for extended periods. Despite this, Corona has managed to maintain its popularity and has become a staple choice for many beer drinkers, especially during summer months and social gatherings.
It is interesting to see how different cultures and regions have embraced Corona in their own unique ways. In some countries, it is often served with a wedge of lime or lemon, which adds a refreshing citrusy twist to the beer. This practice is not necessarily followed in Mexico, but it has become a popular serving style in other parts of the world. Personally, I find that adding a squeeze of lime to Corona can enhance the overall flavor profile and provide a pleasant sensory experience.
Grupo Modelo's ownership of Corona has allowed the brand to expand its reach and distribution network worldwide. The company's resources and expertise in brewing have contributed to maintaining the consistency and quality of Corona across different markets. This has been crucial in establishing Corona as a reliable and recognizable beer brand, capable of satisfying the taste preferences of consumers worldwide.
Grupo Modelo, which is owned by Anheuser-Busch InBev, is the proud owner of Corona, the popular Mexican lager. The combination of traditional brewing techniques, modern technology, and effective marketing strategies has contributed to Corona's success both domestically and internationally. As a sommelier and brewer, I appreciate the distinct characteristics of Corona and the role it plays in the global beer market.