As an expert sommelier and brewer, I am excited to share with you the details about Delola JLO, the new spritz brand created by Jennifer Lopez. The brand's name, Delola, is a clever play on Lopez's nickname and playful persona among her close friends. It's always interesting to see celebrities venture into the beverage industry, and I'm curious to learn more about the pricing of this new product.
Delola JLO spritzes will be available in two bottle formats: 750-milliliter and 375-milliliter. The larger bottle, with a capacity of 750 milliliters, will be priced at $22.99. This is a standard size for wine bottles and is perfect for sharing with friends or enjoying over a couple of evenings. The slightly smaller 375-milliliter bottle will be priced at $11.99, providing a more compact and accessible option for those who prefer a smaller quantity or want to sample multiple flavors.
It's worth noting that the pricing of Delola JLO bottles is quite reasonable, especially when compared to other celebrity-backed alcohol brands. Sometimes, celebrity-endorsed products tend to be priced at a premium due to the association with the famous individual. However, it seems that Delola JLO is aiming to offer its spritzes at an affordable price point, making them accessible to a broader audience.
I find it fascinating that Lopez's team partnered with industry veterans in 2020 to conceptualize Delola's spritzes. This suggests that the brand was carefully crafted and developed with the guidance of experienced professionals. It's always a good sign when a celebrity collaborates with experts in the field, as it indicates a commitment to quality and authenticity.
In my personal experience, I have come across numerous celebrity-branded beverages, ranging from wines to spirits. Some have been exceptional, while others have fallen short of expectations. However, I believe that the involvement of industry veterans in the creation of Delola JLO bodes well for its quality and taste.
To summarize, a bottle of Delola JLO will be priced at $22.99 for the 750-milliliter format and $11.99 for the 375-milliliter format. The brand's commitment to affordability and the involvement of industry veterans in its creation make it an intriguing choice for spritz enthusiasts. I look forward to trying Delola JLO and experiencing the flavors that Lopez and her team have crafted.