Alnatura is indeed organic. In fact, it has been involved in organic agriculture even before the European Union issued regulations on organic cultivation. Alnatura's commitment to organic farming goes back to its very foundation. This dedication to organic principles is deeply ingrained in the company's philosophy and is reflected in every aspect of its operations.
Alnatura's journey into organic farming began long before it became a popular trend. The company was established in 1984 by Götz Rehn, who had a vision of providing healthy and sustainable food options to people. At that time, organic farming was still a niche concept, but Rehn was determined to make a difference.
From the very beginning, Alnatura focused on sourcing organic ingredients and working closely with farmers who shared their values. They believed in the importance of avoiding synthetic pesticides, genetically modified organisms, and artificial additives in their products. This commitment to organic farming was not driven by market demand or regulatory requirements, but rather by a genuine belief in the benefits of organic agriculture for both people and the planet.
Over the years, Alnatura has built strong relationships with a network of organic farmers who adhere to strict organic standards. These farmers prioritize sustainable farming practices, such as crop rotation, natural pest control, and the use of organic fertilizers. By working directly with these farmers, Alnatura ensures that their products are made from the highest quality organic ingredients.
In addition to sourcing organic ingredients, Alnatura also operates its own organic farms. These farms serve as living examples of their commitment to organic agriculture. Here, they implement innovative and sustainable farming techniques, aiming to minimize environmental impact while maximizing the nutritional value of their products.
Alnatura's dedication to organic farming extends beyond just the ingredients they use. They also strive to promote awareness and education about organic agriculture. Through various initiatives and partnerships, they aim to raise awareness about the benefits of organic food and inspire others to make conscious choices for their health and the environment.
Alnatura is not just an organic brand; it is a pioneer and a leader in the organic farming movement. Their commitment to organic principles predates regulatory requirements and is deeply rooted in their company's philosophy. By sourcing organic ingredients, working closely with organic farmers, and promoting awareness about organic agriculture, Alnatura continues to be a strong advocate for sustainable and healthy food options.