Is Blue Moon expensive?

Answered by Marvin Richey

As an expert sommelier and brewer, I can confidently say that Blue Moon is considered to be one of the more expensive popular beers on the market. The average cost for a case of Blue Moon is around $30.63, which is higher than many other widely consumed beers.

When determining the price of a , there are several factors that come into play. The cost of ingredients, production methods, branding, and overall market demand all contribute to the final price tag. Blue Moon is known for its distinct flavor profile and unique process, which sets it apart from other mass-produced beers. The use of spices like coriander and orange peel, along with the inclusion of wheat in the recipe, adds complexity and depth to the beer, but also adds to the cost of production.

Additionally, Blue Moon has positioned itself as a craft-style beer, even though it is produced by the larger MillerCoors Brewing Company. Craft beers are often associated with higher quality and a more artisanal approach to brewing, which can justify a higher price point. This perception of craftsmanship and attention to detail can influence consumers to be willing to spend a bit more for a beer like Blue Moon.

I have personally experienced the higher price of Blue Moon when compared to other popular beers. In my work as a sommelier, I have had the opportunity to taste and evaluate a wide range of beers, including Blue Moon. While it is undoubtedly a well-crafted and enjoyable beer, I have noticed that its price is often higher than other similar styles on the market.

It is important to note that the price of Blue Moon can vary depending on location and availability. In some areas, it may be more expensive due to factors such as taxes or import costs. Additionally, the price can also be influenced by the packaging and serving size. Bottles or cans of Blue Moon may be priced differently than draft options at bars or restaurants.

Blue Moon is considered to be on the pricier side when compared to other popular beers. Its unique brewing process, use of quality ingredients, and positioning as a craft-style beer contribute to its higher price point. However, it is ultimately up to the consumer to decide if the taste and experience of Blue Moon justifies the cost.