Christian Moerlein Brewing is indeed still in business. The brand has undergone a significant transformation since it was acquired by John Richardson, chairman of SugarCreek, in May 2022. Richardson's acquisition of Cincinnati Beverage (CinBev) has breathed new life into the Moerlein brand, leading to its relaunch and exciting developments for beer enthusiasts.
It's worth noting that the reinvention of the Moerlein brand goes beyond just a simple rebranding. The team at CinBev has taken great care to completely revitalize and reimagine the beers that are associated with the Christian Moerlein name. This means that beer enthusiasts can expect new and exciting brews that reflect the brand's rich history while also embracing modern brewing techniques and flavor profiles.
As a sommelier and brewer, I have had the opportunity to witness the evolution of many brands in the beverage industry. It is always fascinating to see how a brand can be revitalized and reinvented to capture the attention of consumers in new and unique ways. The relaunch of Christian Moerlein Brewing is a prime example of this, as it showcases the dedication and passion of the team behind CinBev to breathe new life into a beloved brand.
One of the most exciting aspects of the Moerlein relaunch is the opportunity to experience the brand's beers in a fresh and innovative way. The team at CinBev has worked tirelessly to create a lineup of beers that not only pay homage to the rich brewing traditions that the Moerlein name represents but also push the boundaries of what beer can be. From traditional styles like lagers and ales to more experimental brews, there is sure to be something to delight every beer lover's palate.
In addition to the relaunch party on March 24, beer enthusiasts can look forward to seeing the Christian Moerlein brand make a splash in the Cincinnati beer scene once again. With a renewed focus on quality and innovation, it is clear that CinBev is committed to establishing Christian Moerlein Brewing as a force to be reckoned with in the craft beer industry.
The relaunch of Christian Moerlein Brewing is an exciting development for both the brand and the Cincinnati beer community. With a reinvented lineup of beers and a commitment to quality and innovation, it is clear that the Moerlein brand is here to stay. I, for one, am eagerly anticipating the opportunity to taste the new offerings and see how the brand continues to evolve and captivate beer enthusiasts.