As an expert sommelier and brewer, I can provide you with detailed information regarding the use of Rocky Mountain water in Coors beer. It is true that Coors no longer exclusively uses Rocky Mountain spring water for its beers. Peter Coors himself has clarified that the brewery now primarily relies on water from underground wells, which are sourced from a giant aquifer located beneath the brewery site.
The decision to shift from using spring water to underground well water was likely driven by factors such as efficiency, sustainability, and cost-effectiveness. By tapping into the aquifer, Coors can access a significant and reliable water source that is directly beneath their brewing facility. This reduces the need to transport water from distant springs and ensures a consistent supply for their brewing operations.
While the use of underground well water may differ from the romantic notion of pristine Rocky Mountain spring water, it is important to note that the water quality is still carefully monitored and treated to meet the brewery's stringent standards. As a brewer, I can attest to the fact that water plays a crucial role in the brewing process, and any water used must meet specific criteria to ensure the desired flavor profile and quality of the beer.
Although Coors may no longer rely solely on Rocky Mountain spring water, it is worth mentioning that the brewery is still located in the beautiful Rocky Mountains of Colorado. The surrounding environment and the natural resources in the region undoubtedly contribute to the overall character and appeal of Coors beer.
While Coors no longer exclusively uses Rocky Mountain spring water, it still draws its water primarily from underground wells located on the brewery's property. This decision is likely driven by practical considerations, but the brewery continues to prioritize the quality and consistency of the water used in their brewing process.