Michelob Ultra is indeed owned by Anheuser-Busch, one of the largest beer producers in the world. Anheuser-Busch, also referred to as AB InBev, is a multinational beverage and brewing company based in Belgium. They have a vast portfolio of beer brands, and Michelob Ultra is one of them.
Michelob Ultra, originally known as Michelob Ultra Amber, was first introduced in 2002 as a response to the growing demand for light and low-calorie beers. It was developed by Adolphus Busch, a member of the Busch brewing family and co-founder of Anheuser-Busch. Adolphus Busch was known for his innovative approach to brewing and he saw an opportunity to create a beer that catered to health-conscious consumers.
The beer initially had an ABV (alcohol by volume) of 4.7%, making it a lighter alternative to traditional beers. Over the years, Michelob Ultra has gained popularity as a low-calorie and low-carb beer, appealing to those who are conscious about their health and fitness.
In terms of ownership, Anheuser-Busch acquired the Michelob brand in 1951 and has been responsible for its production and distribution ever since. Anheuser-Busch has a long history in the brewing industry, with roots dating back to the mid-19th century. They have expanded their operations globally and have become a dominant force in the beer market.
It is worth mentioning that Anheuser-Busch owns a diverse range of beer brands, including Budweiser, Corona, Stella Artois, Beck's, and many others. Each brand has its own unique characteristics and target audience, catering to different consumer preferences.
As a sommelier and brewer, I have had the opportunity to taste and evaluate a wide variety of beers, including Michelob Ultra. While it may not be the most complex or flavorful beer out there, it definitely serves a purpose for those who are looking for a lighter and more calorie-conscious option. Its light and crisp taste, combined with its low-carb content, makes it a popular choice for those who are watching their waistlines.
Ultimately, the ownership of Michelob Ultra by Anheuser-Busch provides the brand with the resources and distribution channels necessary to reach a wide audience. Whether you enjoy it or not, it is undeniable that Michelob Ultra has carved out a niche in the market and has become a recognizable name in the world of light beers.