Lunazul Tequila is produced at the Tierra de Agaves Distillery, located in the town of Tequila in the state of Jalisco, Mexico. This distillery was founded in 2002 by Francisco Beckmann, who had previously been involved in the ownership of Jose Cuervo, one of the most well-known tequila brands in the world.
The decision to establish Tierra de Agaves and create Lunazul Tequila was driven by Beckmann's personal goal of producing the best tequila possible. This speaks to his passion and dedication to the craft of tequila production.
Tequila, as many people know, is made from the blue Weber agave plant. The town of Tequila, where the Tierra de Agaves Distillery is located, is actually the birthplace of this iconic Mexican spirit. The region's volcanic soil and unique climate provide the perfect conditions for growing agave plants, which are then harvested and used to create tequila.
At the Tierra de Agaves Distillery, the process of making Lunazul Tequila begins with the harvesting of mature agave plants. These plants are carefully selected and then hand-harvested by skilled jimadores, who remove the spiky leaves to reveal the heart of the plant, known as the piña.
The piñas are then cooked to convert the starches into fermentable sugars. This is done in traditional brick ovens, where the piñas are slowly roasted to bring out their natural flavors. The cooked piñas are then crushed to extract the sweet juice, which is fermented using a unique strain of yeast.
After fermentation, the liquid is distilled to purify it and concentrate the alcohol content. Lunazul Tequila is double-distilled, a process that helps to create a smooth and clean spirit. The resulting tequila is then aged in oak barrels, which adds complexity and depth to its flavor profile.
Once the tequila has reached the desired maturity, it is carefully bottled at the Tierra de Agaves Distillery. The bottling process ensures that the tequila remains of the highest quality, with attention to detail given to every step.
Lunazul Tequila is produced with great care and attention at the Tierra de Agaves Distillery in Tequila, Jalisco, Mexico. The passion and expertise of the team behind the brand, combined with the region's ideal growing conditions for agave, contribute to the creation of a high-quality tequila that is enjoyed by tequila enthusiasts around the world.