Golden Road Brewing was bought out by Anheuser-Busch InBev in September. This acquisition came as no surprise to many craft beer drinkers in Los Angeles. The sentiment echoed across social media platforms and online forums was that Golden Road was “built to sell.”
As an expert sommelier and brewer, I have closely followed the craft beer industry and have witnessed the rise of Golden Road Brewing. It is not uncommon for successful craft breweries to eventually be acquired by larger corporations. In recent years, we have seen several notable craft breweries being bought out by big players in the industry.
Anheuser-Busch InBev, a multinational brewing company, has been actively acquiring craft breweries in an effort to expand its portfolio and tap into the growing craft beer market. With their vast resources and distribution networks, these larger corporations have the ability to take smaller breweries like Golden Road to a much wider audience.
The decision to sell a craft brewery is often met with mixed reactions from consumers. On one hand, there is a sense of pride and loyalty towards these independent and local breweries. Many craft beer enthusiasts appreciate the unique flavors and craftsmanship that smaller breweries bring to the table. However, on the other hand, there is also an understanding that selling to a larger corporation can provide the financial stability and resources necessary for further growth and expansion.
In the case of Golden Road Brewing, they experienced rapid growth and success in a relatively short period of time. They expanded their production capacity, opened multiple taprooms, and even ventured into canning their beers. This level of growth often raises suspicions among craft beer enthusiasts who fear that the brewery might lose its independent spirit and quality control.
While some may argue that selling out to a larger corporation signifies a loss of authenticity and independence, it is important to recognize that these acquisitions can also provide opportunities for continued innovation and access to a wider market. Furthermore, the brewers and founders of these craft breweries often remain involved in the brewing process even after the acquisition, ensuring that the quality and character of their beers are maintained.
In the case of Golden Road Brewing, the acquisition by Anheuser-Busch InBev has allowed them to expand their distribution reach beyond Los Angeles and into other parts of the country. This means that craft beer enthusiasts in different regions now have the opportunity to experience and enjoy Golden Road's brews.
It is worth noting that the craft beer industry is constantly evolving, and acquisitions like these are just one aspect of the larger picture. While some breweries may choose to remain independent, others may see the benefits of partnering with larger corporations. Ultimately, it is up to the individual brewery to decide what path is best for their business and their vision.
Golden Road Brewing was bought out by Anheuser-Busch InBev. This acquisition was not surprising to many craft beer enthusiasts who felt that Golden Road was “built to sell.” While there may be mixed reactions to such acquisitions, it is important to recognize the potential benefits they can bring in terms of expansion, innovation, and access to a wider market. The craft beer industry is constantly evolving, and these acquisitions are just one aspect of its dynamic landscape.