The name “Four Roses” is said to have originated from a romantic story involving the founder of the distillery, Paul Jones, Jr., or his nephew and eventual successor, Lawrence Lavalle Jones. The story goes that Lawrence was deeply in love with a woman named Mary Peabody, and this love story is believed to have inspired the name of the distillery.
Legend has it that Lawrence wanted to impress Mary with a corsage for a special occasion. He carefully selected four roses to create a beautiful and meaningful arrangement. Each rose represented a different sentiment: love, passion, friendship, and remembrance. The combination of these sentiments represented the depth of his affection for Mary.
The corsage made a lasting impression on Mary, and the story of the four roses became a symbol of their love. It is unclear whether this story is attributed to Paul Jones, Jr. or Lawrence Lavalle Jones, as both have been mentioned in connection with the tale. Regardless, the story has become a part of Four Roses' rich history and legacy.
The name “Four Roses” not only pays homage to this romantic gesture but also embodies the essence of the bourbon itself. Just as the arrangement of four roses represented different sentiments, the Four Roses bourbon is known for its distinct and diverse flavors. The brand offers a range of different bourbon recipes, each with its own unique character and taste profile.
Four Roses takes pride in crafting their bourbon using a combination of ten proprietary yeast strains and two separate mashbills. This meticulous process allows them to create ten different bourbon recipes, which are then blended together to achieve the desired flavor profile for each of their expressions. The result is a portfolio of bourbons with a wide range of flavors, from delicate and floral to robust and spicy.
The name “Four Roses” also evokes a sense of elegance and sophistication. Roses have long been associated with beauty and romance, and the image of four roses conjures up feelings of love and admiration. This imagery aligns with the brand's commitment to producing high-quality bourbon that is both refined and enjoyable.
The name “Four Roses” is believed to have originated from a romantic gesture involving a corsage made of four roses. This story, whether attributed to Paul Jones, Jr. or Lawrence Lavalle Jones, has become an integral part of Four Roses' history. The name not only represents a symbol of love and affection but also reflects the diverse and flavorful range of bourbons that the distillery produces.