Blue Moon Belgian White, a popular beer known for its citrusy flavor and smooth finish, is actually owned by MillerCoors. However, it's important to note that Blue Moon remains a wholly owned subsidiary of MillerCoors, meaning that it operates independently within the larger company. This arrangement allows Blue Moon to maintain its unique identity and continue producing its line of seasonal and limited release offerings.
As an expert sommelier and brewer, I have had the pleasure of exploring the world of craft beers and learning about their ownership structures. Blue Moon is an interesting case because it started as a small brewery in Denver, Colorado, founded by Keith Villa in 1995. Back then, it was known as the Blue Moon Brewing Co. and was independent of any major beer conglomerates.
However, in 1996, MillerCoors (a joint venture between the Molson Coors Brewing Company and SABMiller) recognized the potential of Blue Moon and struck a deal with Villa to distribute the beer more widely. This partnership allowed Blue Moon to expand its reach and gain popularity among beer enthusiasts across the country.
Over the years, Blue Moon has continued to innovate and introduce new flavors to its lineup. In addition to their flagship Belgian White, they offer a range of seasonal beers that showcase different ingredients and styles. These seasonal offerings are eagerly anticipated by beer lovers who enjoy exploring the unique flavors and aromas that each new release brings.
One notable limited release offering from Blue Moon is their Grand Cru. This beer is a special edition brew that is typically released in small quantities and for a limited time only. It is often aged in oak barrels, giving it a complex and rich flavor profile that sets it apart from their regular lineup. These limited release beers are highly sought after by beer enthusiasts who appreciate the craftsmanship and attention to detail that goes into creating them.
While some may argue that Blue Moon's ownership by MillerCoors detracts from its craft beer status, I believe that the beer itself should be judged on its quality and taste. Blue Moon Belgian White has become a beloved beer for many, with its smooth wheat character, subtle spiciness, and refreshing citrus notes. It's a beer that can be enjoyed on its own or paired with a variety of foods, making it a versatile choice for any occasion.
Blue Moon beer is owned by MillerCoors, but it remains a distinct brand within the larger company. Despite its ownership, Blue Moon has managed to maintain its craft beer identity and continue producing innovative and flavorful brews. Whether it's their flagship Belgian White, seasonal offerings, or limited release beers like Grand Cru, Blue Moon continues to delight beer enthusiasts with its unique and delicious creations.