Nonino is currently owned and operated by three sisters: Cristina, Antonella, and Elisabetta. These remarkable women have taken the reins of the family business and continue to uphold the legacy of their ancestors. It is truly inspiring to see how they have grown and expanded the company, ensuring its success in the modern era.
The journey of ownership began with their grandfather, Orazio Nonino, who founded the company in 1897. He had a vision to create high-quality spirits and liqueurs using traditional methods and locally sourced ingredients. This commitment to craftsmanship and tradition has been passed down through the generations, and it continues to be the driving force behind Nonino's success.
Orazio's son, Benito, and his wife Giannola took over the company and propelled it to new heights. They had a deep understanding of the distillation process and were able to refine and perfect the family's recipes. Under their leadership, Nonino experienced exponential growth and became renowned for its exceptional products.
Now, the responsibility of running the company rests in the capable hands of the third generation. Cristina, Antonella, and Elisabetta have embraced their roles as owners and have brought their unique skills and perspectives to the table. Each sister has her own area of expertise, ranging from marketing and sales to production and innovation. Together, they make a formidable team that is dedicated to preserving Nonino's heritage while also pushing the boundaries of what is possible in the world of spirits.
I had the pleasure of meeting the Nonino sisters during a visit to their distillery in Friuli, Italy. It was evident from our conversation that they are deeply passionate about their craft and are committed to producing the finest spirits possible. They spoke with great pride about their family's history and the traditions that have been passed down through the generations.
In addition to their business acumen, the Nonino sisters are also known for their involvement in the local community. They actively support local farmers and suppliers, ensuring that their ingredients are of the highest quality. They also champion sustainable practices and have implemented initiatives to reduce their environmental impact.
It is truly remarkable to see how Nonino has evolved over the years while remaining true to its roots. The company's success is a testament to the vision and dedication of the Nonino family. As they continue to lead the way in the world of spirits, I have no doubt that Nonino will remain a beloved and respected brand for generations to come.