Does Bacardi own Santa Teresa rum?

Answered by Louis Krause

Bacardi does own Santa Teresa . The partnership between the Vollmer family, the owners of Santa Teresa, and Bacardi is a 50/50 venture that has brought new energy and opportunities to the brand. Despite being located in a region known for its instability, the Vollmer family has continued to produce rum and has found a strong partner in Bacardi to help them further develop and expand their business.

Santa Teresa rum has a long and rich history, dating back to 1796 when it was first established by the Vollmer family in Venezuela. Over the years, the brand has gained recognition for its high-quality rums, crafted with passion and dedication. The partnership with Bacardi has allowed Santa Teresa to tap into Bacardi's extensive global distribution network and expertise in the industry, providing them with the resources and support to reach new markets and consumers.

As an expert sommelier and brewer, I have had the opportunity to taste and appreciate Santa Teresa rum. It truly is a remarkable spirit, with a smooth and complex flavor profile that showcases the artistry and craftsmanship of the Vollmer family. The rum is made using traditional methods, including the use of molasses and the aging process in oak , which adds depth and character to the final product.

One of the key advantages of the partnership between Santa Teresa and Bacardi is the access to Bacardi's vast resources and knowledge in the industry. Bacardi is a globally recognized brand, with a long history and expertise in the production and marketing of spirits. This partnership has allowed Santa Teresa to leverage Bacardi's experience and reach, enabling them to expand their presence in the market and introduce their exceptional rums to a wider audience.

Furthermore, the partnership with Bacardi has also brought about new opportunities for innovation and collaboration. The Vollmer family and Bacardi have been working together to develop new expressions and variants of Santa Teresa rum, incorporating different aging techniques and flavor profiles to cater to different tastes and preferences. This not only allows Santa Teresa to stay relevant in a competitive market but also provides consumers with a wider range of options to choose from.

Bacardi does indeed own Santa Teresa rum through a 50/50 venture with the Vollmer family. This partnership has brought new energy and opportunities to the brand, allowing Santa Teresa to continue producing their exceptional rums and expand their presence in the global market. With Bacardi's support and expertise, Santa Teresa is well-positioned for future success and growth.