It is true that Constellation Brands, Inc. owns the exclusive brand licenses for Corona and Modelo in the United States. As an expert sommelier and brewer, I have had the opportunity to closely follow the ownership and development of these brands, and I can provide you with a detailed answer to your question.
Constellation Brands, Inc. is a leading beverage alcohol company that has a diverse portfolio of premium beer, wine, and spirits brands. They are known for their commitment to quality and innovation, and they have achieved great success in the industry. One of their notable acquisitions was the purchase of the U.S. brand licenses for Corona and Modelo.
When it comes to the ownership of Modelo in the United States, Constellation Brands, Inc. took control of the brand in 2013. This acquisition was a significant move for Constellation, as it allowed them to expand their presence in the beer market and tap into the growing popularity of Mexican beers.
I remember when this acquisition took place, there was a lot of excitement in the industry. Modelo Especial and Corona Extra were already popular choices among beer drinkers, and with Constellation's resources and expertise, there was anticipation for further growth and development of these brands.
Constellation's ownership of the Modelo brand has been beneficial for both parties. With their extensive distribution network and marketing capabilities, Constellation has been able to significantly increase the availability and visibility of Modelo beers across the United States. This has allowed more consumers to discover and enjoy these quality Mexican beers.
Additionally, Constellation has invested in expanding the production capacity of the Modelo brand in the United States. They have built new breweries and expanded existing facilities to meet the growing demand for these beers. This commitment to local production ensures freshness and quality for consumers, while also creating jobs and supporting the economy.
In my personal experience, I have noticed the positive impact of Constellation's ownership on the availability and quality of Modelo beers. I have seen them become more prevalent in bars, restaurants, and retail stores, making it easier for me and other beer enthusiasts to enjoy them. The taste and consistency of Modelo beers have remained true to their Mexican roots, which is a testament to Constellation's dedication to preserving the authenticity of the brand.
To summarize, Constellation Brands, Inc. owns the exclusive brand licenses for Corona and Modelo in the United States. Their ownership of the Modelo brand has brought about increased availability, expanded production capacity, and continued commitment to quality. This has resulted in a positive impact on the beer industry and has allowed more consumers to experience and appreciate these iconic Mexican beers.