The beer industry in America is booming, with a wide variety of brands and flavors to choose from. Whether you're a fan of light beers, craft beers, or traditional lagers, there's something for everyone. In this article, we'll take a closer look at the top-selling beer brands in America in 2021.
Corona and Bud Light are two of the most well-known beer brands in the United States. According to Circana, a market research company, 85% of respondents in the U.S. recognize these brands. This comes as no surprise, as both Corona and Bud Light have been popular choices for beer enthusiasts for many years.
Budweiser, the most valuable beer brand in the world, is also a top contender in the American market. With a brand awareness of 84%, Budweiser remains a favorite among beer drinkers. Known for its distinct flavor and iconic logo, Budweiser has established itself as a staple in the beer industry.
Another notable beer brand is Natural Light, a subsidiary of Anheuser-Busch InBev's Bud Light. In 2020, Natural Light's flavor became a top-seller in the United States. It accounted for 17.8% of the total units sold, although it only made up 9.4% of the total volume sold. This suggests that while Natural Light may not be as popular in terms of volume, it is highly sought after by consumers.
Craft beers have also gained significant popularity in recent years. These beers are known for their unique flavors and brewing techniques, often created by small, independent breweries. While craft beers may not have the same brand awareness as larger beer brands, they have a dedicated following and continue to grow in popularity.
It's important to note that the top-selling beer brands can vary from year to year. Consumer preferences and trends are constantly evolving, and new brands may emerge as favorites in the future. However, the brands mentioned in this article have consistently remained popular choices among beer drinkers.
The beer industry in America offers a wide range of options for beer enthusiasts. From well-known brands like Corona and Bud Light to craft beers with unique flavors, there is something to suit every taste. The top-selling beer brands in America in 2021 include Corona, Bud Light, Budweiser, and Natural Light. However, it's important to keep in mind that consumer preferences may change over time, and new brands may rise to prominence. So, next time you're in the mood for a cold one, consider trying one of these popular beer brands and see why they have become favorites among beer drinkers in the United States.
What Is The Top-selling Beer In America?
According to Circana, a market research company specializing in consumer insights, the top-selling beer brands in the United States are as follows:
1. Bud Light: Bud Light, produced by Anheuser-Busch InBev, has consistently been the best-selling beer in America for many years. It is a light lager known for its crisp and refreshing taste, making it a popular choice among beer drinkers.
2. Coors Light: Coors Light, brewed by Molson Coors Beverage Company, is another highly popular beer brand in the U.S. It is also a light lager, known for its cold-activated blue mountains on the label and its smooth, easy-drinking characteristics.
3. Miller Lite: Miller Lite, also from the Molson Coors Beverage Company, is a low-calorie light beer that has gained a significant following in the American market. It is known for its balanced taste and smooth finish.
4. Budweiser: Budweiser, also produced by Anheuser-Busch InBev, is a classic American-style lager that remains a top-seller in the U.S. It is known for its signature beechwood aging process, which imparts a distinct flavor and smoothness.
5. Michelob Ultra: Michelob Ultra, part of the Anheuser-Busch InBev portfolio, is a light beer specifically targeted towards health-conscious consumers. It is known for its low carbohydrate and calorie content, appealing to those looking for a lighter beer option.
6. Corona Extra: Corona Extra, brewed by Grupo Modelo, is a Mexican beer brand that has gained immense popularity in the American market. It is known for its light and refreshing taste, often served with a wedge of lime.
7. Modelo Especial: Another beer from Grupo Modelo, Modelo Especial is a Mexican-style lager that has seen significant growth in sales in recent years. It is known for its rich, full-bodied flavor and has become a favorite among beer enthusiasts.
8. Natural Light: Natural Light, produced by Anheuser-Busch InBev, is a budget-friendly beer that has a loyal following among college students and young adults. It is a light lager known for its affordability and easy-drinking nature.
9. Heineken: Heineken, a Dutch beer brand, holds a prominent position in the American beer market. Known for its distinctive green bottle and smooth taste, Heineken appeals to a wide range of beer drinkers.
10. Busch Light: Busch Light, brewed by Anheuser-Busch InBev, is another light beer option that has a strong presence in the U.S. market. It is known for its affordability and light, crisp flavor.
Please note that the rankings and popularity of beer brands may vary over time and across different regions within the United States.
Conclusion
The beer industry in the United States is highly competitive, with several well-known brands vying for consumer attention. The top-selling beer brands, such as Corona, Bud Light, and Budweiser, have established a strong presence in the market, with high brand awareness among consumers.
Corona and Bud Light stand out as the most recognized beer brands in the country, with a staggering 85% recognition rate among respondents. This highlights the strong consumer appeal and widespread popularity of these brands. Budweiser, known for its iconic Clydesdale horses and memorable Super Bowl ads, closely follows with an 84% brand awareness.
The success of Bud Light is particularly noteworthy, as it emerged as the best-selling beer brand in the United States in 2020. Despite making up only 9.4% of the total volume sold, Bud Light accounted for a significant 17.8% of total units sold. This indicates its strong market presence and the preference of consumers for its light flavor.
The beer industry in the United States is driven by consumer preferences for well-established and recognizable brands. The competition among beer brands remains fierce, with companies constantly innovating and marketing their products to attract consumers. As the industry evolves, it will be interesting to see how these top-selling beer brands adapt and maintain their positions in the market.
