What is the difference between Old Raj gin blue and red?

Answered by Dustin Gorski

The difference between Old Raj Blue and Red lies in their respective strengths and target audience. Old Raj is a gin that stands out from the crowd, as it is bottled at higher ABV percentages than most other gins on the market. While standard gins are typically bottled at 40% ABV or lower, Old Raj offers two options: the Red Label at 46% ABV and the Blue Label at 55% ABV.

The higher content of Old Raj makes it a unique and distinctive spirit. The Red Label, at 46% ABV, is a slightly milder version compared to the Blue Label, which boasts a stronger 55% ABV. These differing strengths give each label its own character and appeal to different types of gin enthusiasts.

Old Raj is not your average gin; it is a quality-oriented product that aims to target knowledgeable consumers. This means that the brand caters to individuals who appreciate and seek out exceptional spirits. As an expert sommelier and brewer, I can attest to the fact that Old Raj is a gin that captures the attention of those who are well-versed in the world of spirits.

The Red Label, with its 46% ABV, offers a balanced and refined flavor profile. It is an excellent choice for gin enthusiasts who prefer a smoother and more approachable spirit. The lower alcohol content allows for the botanicals and flavors to shine through without being overpowering. It is a gin that can be enjoyed both on its own or as the base for classic gin .

On the other hand, the Blue Label, with its higher 55% ABV, offers a bolder and more robust taste experience. The increased alcohol content intensifies the flavors and gives the gin a greater depth. This label is targeted towards gin connoisseurs who enjoy a more potent and complex spirit. It is perfect for those who appreciate the intricate nuances of gin and are looking for a spirit that pushes boundaries.

In my personal experience, I have found the Blue Label to be a gin that demands attention. Its higher alcohol content amplifies the botanicals and creates a truly unique tasting experience. The flavors are bold, and the finish is long-lasting. However, it is important to note that the Blue Label might not be suitable for everyone, especially those who prefer milder spirits.

To summarize the difference between Old Raj Red and Blue, it comes down to the strength of the gin and the target audience. The Red Label, at 46% ABV, offers a balanced and refined flavor profile, appealing to those who prefer a smoother and more approachable gin. The Blue Label, at 55% ABV, provides a bolder and more intense taste experience, catering to gin enthusiasts who crave a spirit with greater depth and complexity. Both labels are quality-oriented products aimed at knowledgeable spirits consumers, making Old Raj a standout gin in the market.