George Clooney, the renowned actor, producer, and entrepreneur, co-founded Casamigos Tequila in 2013. This premium tequila brand quickly gained popularity and recognition in the spirits industry. Alongside his business partners Rande Gerber and Mike Meldman, Clooney embarked on a journey to create a tequila that embodied their shared passion for quality and craftsmanship.
Casamigos Tequila offers a range of tequila expressions, including Blanco, Reposado, Añejo, and Mezcal. Each variant showcases the brand's commitment to producing exceptional tequila that can be enjoyed on its own or in cocktails.
1. Casamigos Blanco: This expression is the cornerstone of Casamigos Tequila's lineup. It is crafted using 100% blue Weber agave sourced from Jalisco, Mexico. The agave is slow-cooked in traditional brick ovens and then fermented for 80 hours. The resulting tequila is crisp, clean, and smooth, with notes of citrus and a hint of sweet agave. It is a versatile tequila that works well in cocktails or sipped neat.
2. Casamigos Reposado: The Reposado expression is aged for seven months in American white oak barrels. This aging process imparts a rich amber color and a smooth, velvety texture to the tequila. The flavor profile is characterized by notes of caramel, vanilla, and oak, with a touch of spice. It is an excellent sipping tequila that can also elevate cocktails with its complex flavors.
3. Casamigos Añejo: Aged for 14 months in American white oak barrels, the Añejo expression of Casamigos Tequila offers a deeper, more robust flavor profile. It exhibits notes of toasted oak, dark chocolate, and caramel, with a hint of cinnamon. This tequila is meant to be savored slowly, allowing its complex flavors to unfold.
4. Casamigos Mezcal: In addition to their tequila offerings, Casamigos also ventured into the world of mezcal. Mezcal is a spirit made from the agave plant, much like tequila, but with a distinct smoky flavor. Casamigos Mezcal is crafted using traditional methods, including roasting the agave hearts in earthen pits and crushing them using a horse-drawn stone wheel. The result is a mezcal with a smoky, earthy profile, complemented by notes of citrus and spice.
It is worth mentioning that Casamigos Tequila was acquired by global spirits company Diageo in 2017 for a reported $1 billion. This acquisition further solidified the brand's position in the market and allowed for wider distribution and continued growth.
George Clooney owned and co-founded Casamigos Tequila, a premium tequila brand offering Blanco, Reposado, Añejo, and Mezcal expressions. Each variant showcases the brand's commitment to quality and craftsmanship, with unique flavor profiles that can be enjoyed both on their own or in cocktails.