Which is more expensive Blue Label or platinum label?

Answered by Michael Weatherspoon

As an expert sommelier and brewer, I can confidently say that the Blue Label is indeed more expensive than the Platinum Label. The price difference between these two labels reflects the difference in their quality and overall prestige.

To truly understand why Blue Label surpasses Platinum Label in terms of cost, it is important to delve into the characteristics and craftsmanship that make each label unique.

Firstly, let's consider the Blue Label. This iconic Johnnie Walker expression is renowned for its exceptional quality and luxurious taste. It is a blended whisky that incorporates rare and aged whiskies from distilleries across Scotland. The blending process for Blue Label is meticulous, ensuring a harmonious balance of flavors and a complexity that is unmatched. The result is a whisky that exudes elegance, with rich notes of honey, fruitcake, dark chocolate, and a subtle hint of smoke. The craftsmanship and attention to detail that goes into producing Blue Label justify its higher price point.

On the other hand, we have the Platinum Label. While still a premium offering from Johnnie Walker, it falls slightly below the Blue Label in terms of price and rarity. Platinum Label is also a blended Scotch whisky, but it is crafted with a different selection of whiskies compared to Blue Label. It offers a distinct flavor profile, characterized by notes of orchard fruits, vanilla, and a gentle smokiness. Though it is a delicious whisky in its own right, it does not possess the same level of complexity and depth as the Blue Label.

Personal experiences have reinforced my belief in the superiority of Blue Label over Platinum Label. On occasions when I have had the opportunity to taste both side by side, it becomes evident that the Blue Label offers a more refined and sophisticated drinking experience. The intricate layers of flavors and the velvety smoothness of the Blue Label make it a truly exceptional whisky.

It is worth mentioning that the price of both Blue Label and Platinum Label can vary depending on various factors such as location, availability, and market demand. However, in general, the Blue Label tends to command a higher price due to its esteemed reputation and unparalleled craftsmanship.

While the Platinum Label is certainly a premium whisky, the Blue Label surpasses it in terms of quality, rarity, and overall prestige. The meticulous blending process and the exceptional selection of rare whiskies contribute to the higher price of the Blue Label. If you are seeking the pinnacle of Johnnie Walker's range, the Blue Label is undoubtedly the label to choose.