The owner of Guidance Whiskey is Jason Ridgel. He founded the company in October of 2018, driven by his love for family and inspired by the concept of culture. Jason hails from Alabama, where he holds a deep-rooted connection to his family and their values. It was this connection that fueled his desire to create something great and make a promise to his loved ones.
Growing up in Alabama, Jason was surrounded by a strong sense of community and family. He learned the importance of hard work, determination, and staying true to one's roots. These values have always been a guiding force in his life, and he wanted to bring them into his whiskey venture.
Jason's passion for whiskey and brewing began early on. He was always fascinated by the craft and the intricacies of creating a truly great spirit. He spent countless hours studying and honing his skills, eventually becoming an expert sommelier and brewer.
But it wasn't just about the technical aspects for Jason. He wanted to create something that not only tasted exceptional but also embodied the values and culture he held dear. He wanted to create a whiskey that would bring people together, just as his family had always done.
With this vision in mind, Jason founded Guidance Whiskey. The name itself holds significant meaning for him. It represents the guidance and support he has received from his family, as well as the guidance he strives to provide to others through his whiskey. It's a name that carries a sense of purpose and direction, something that Jason believes is important in both whiskey and life.
Guidance Whiskey is more than just a business for Jason. It's a reflection of his values, his heritage, and his commitment to excellence. Every bottle of Guidance Whiskey is crafted with the utmost care and attention to detail, ensuring that each sip is a testament to the passion and dedication that went into its creation.
As the owner of Guidance Whiskey, Jason Ridgel is not only responsible for the business side of things but also for upholding the legacy of his family and their values. He carries the weight of his promise to always pursue greatness, not only for himself but for his loved ones as well.
Jason Ridgel is the passionate and driven owner of Guidance Whiskey. Inspired by his Alabama roots and guided by his love for family, he has created a brand that not only produces exceptional whiskey but also embodies the values and culture that are important to him. With every bottle, he continues to fulfill his promise and pursue greatness in all aspects of his life and business.