The owner of 291 Distillery is Michael Myers, a former New York City fashion and beauty photographer who has a deep appreciation for whiskey and a passion for the old west. After leaving his successful career in photography, Myers decided to embark on a new adventure and bring his love for the old west and whiskey together to create something truly unique.
Myers' journey in the world of whiskey began when he moved to Colorado Springs, Colorado. Inspired by the rugged beauty of the Rocky Mountains and the rich history of the wild west, he set out to create a whiskey that would capture the essence of that time and place. And thus, 291 Distillery was born.
What sets 291 Distillery apart is Myers' commitment to replicating the taste, smell, and folklore of the old west. He goes to great lengths to source the finest ingredients and use traditional distilling techniques to create his whiskey. From selecting the grains to aging the spirit in oak barrels, every step of the process is meticulously carried out to ensure the highest quality and authenticity.
One of the unique aspects of 291 Distillery is the use of aspen staves during the aging process. Myers discovered that by adding these staves to the barrels, he could impart a distinct flavor profile to the whiskey. The aspen wood, native to the Rocky Mountains, adds hints of vanilla, caramel, and spice, creating a truly exceptional drinking experience.
In addition to the craftsmanship that goes into producing the whiskey, Myers also pays homage to the old west through the branding and packaging of his products. Each bottle is adorned with a label featuring iconic imagery from the wild west, evoking a sense of adventure and nostalgia.
But it's not just about the whiskey for Myers. He believes in giving back to the community and supporting local causes. As a result, 291 Distillery is involved in various charitable endeavors, including partnering with organizations that support veterans and active-duty military personnel.
To sum it up, Michael Myers is the visionary behind 291 Distillery, a Colorado-based whiskey brand that aims to recreate the spirit of the old west. With a background in fashion photography and a love for whiskey, Myers has brought his unique vision to life, creating a one-of-a-kind whiskey experience that combines the taste, smell, and folklore of the old west.