Is soju expensive?

Answered by Joseph Vos

Is Expensive?

As an expert sommelier and brewer, I have had the opportunity to explore various alcoholic beverages and their price ranges. When it comes to soju, a popular Korean spirit, the cost can vary depending on the brand, size, and where you purchase it.

1. Brand and Quality:
Soju is produced by different brands in Korea, with Jinro and Chum Churum being two of the most well-known. These brands offer a range of options, including regular and premium soju. Regular soju is typically more affordable, while premium soju tends to be priced higher due to its higher quality and refined taste. The price difference between regular and premium soju can be significant.

2. Bottle Size:
The size of the bottle also affects the price of soju. A standard bottle of soju in Korea is typically 375 ml. However, you may find larger bottles available as well, which can cost more. The price per milliliter of soju usually decreases as you buy larger bottles. Therefore, if you are looking for a more economical option, it might be worth considering purchasing a larger bottle.

3. Purchasing Location:
The price of soju can also vary depending on where you buy it. Convenience stores and supermarkets in Korea usually offer competitive prices for soju. On average, a 375 ml bottle of popular brands like Jinro or Chum Churum can cost around 1,500 to 2,000 Korean won (approximately 1.25 to 1.75 USD). However, if you choose to order soju in a restaurant or bar, you may expect to pay a higher price due to additional service charges and markups.

4. Other Factors:
It is important to note that the price of soju may be influenced by other factors such as location, seasonality, and any promotional offers or discounts available at the time of purchase. Prices may also vary if you are purchasing soju outside of Korea, as import costs and taxes can affect the overall price.

Personal Experience:
Throughout my travels in Korea, I have found that soju is generally an affordable alcoholic option. I have enjoyed exploring different brands and flavors of soju, appreciating the variety and versatility it offers. Whether I am enjoying a glass of soju at a local bar or purchasing a bottle from a nearby convenience store, the price has always been reasonable and accessible.

While the price of soju can vary depending on factors such as brand, bottle size, and purchasing location, it is generally considered an affordable spirit in Korea. The cost of a 375 ml bottle of popular brands like Jinro or Chum Churum typically ranges from 1,500 to 2,000 Korean won. However, it is always a good idea to check for any promotions or discounts available, and consider purchasing larger bottles for a better value.